Zhang Ruimin is founder of Haier Group, Secretary of the Party Committee of the Haier Group, and Chairman of the Board of Directors and CEO. Mr. Zhang is the alternative member of the 16th, 17th and 18th Central Committees of the Chinese Communist Party. He is also a deputy to the 14th, 15th, 16th, 17th, 18th and 19th National Congress of the Communist Party of China. His “win-win model of RenDanHeYi” is globally recognized as one of global management modernization innovation theories in the 21st Century, realizing the breakthrough of Chinese enterprises from imitating others to taking the lead of management modernization in the world. Mr. Zhang has won such honorary titles as National Model Worker, Reform Pioneer and Role Model of Dedication.

Established at Qingdao, China in 1984, Haier Group is a world-leading provider of solutions to better life. “Successful enterprises change with the times”. Zhang Ruimin leads Haier to stick to the operation philosophy centered on customer experience, keep pace with prevalent trends and realize a great leap forward from a collective small plant close to insolvency and bankruptcy to a world-known home appliance brand and then to a leading IoT ecological brand. In 2019, Haier was the first and only IoT ecological brand ranking among BrandZ™ Top 100 Most Valuable Global Brands 2019.

Haier offers services for over 1 billion families in 160 countries or regions around the world. To date, Haier has successfully incubated four listed companies (Haier Smart Home, Haier Electronics, Haier Biomedical, INKON Life), five unicorn companies and 22 gazelle companies. Moreover, Haier has established 10+N open innovation system, 25 industrial parks, 122 manufacturing centers, 108 marketing centers and 143,330 sales networks globally. It owns a number of ecosystem brands and new species, including Haier, Casarte, Leader, GE Appliances from the U.S., Fisher & Paykel from New Zealand, AQUA from Japan, Candy from Italy, COSMOPlat, Ririshun, Yingkang Life, Haier Biomedical, Haina Cloud, HCH, Haier Brothers, etc.

As the implementation of “RenDanHeYi” model, Haier’s new species COSMOPlat industrial Internet platform leads the top ten trans-industry and -field industrial Internet platforms of the Ministry of Industry and Information Technology and is named a leader in Forrester’s Industrial IoT Platform and designated by the three international standard organizations, namely ISO, IEEE and IEC, to lead the drafting of international standards for mass customization models.